Main metrics
Understand every metric in the AIclicks dashboard, how each number is calculated, which filters it respects, and how to interpret changes over time.
What the main metrics tell you
Main metrics in the AIclicks dashboard summarize how visible your brand is in AI answers, how you compare to competitors, and where that visibility comes from.
Use these numbers to:
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See how often your brand appears in AI responses.
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Understand whether you are gaining or losing ground against competitors.
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Spot which prompts, pages, and sources are driving those results.
You do not need to know the formulas behind each metric here. If you want to go deeper on a specific metric, each one has its own page with details and examples.
Metric pages
Each main metric has its own page with a plain‑language explanation, examples, and tips on how to use it in your reporting.
Visibility
See how often your brand appears in AI responses and how that changes over time.
Share of Voice
Learn how much of the overall attention your brand captures versus competitors.
Position
Understand how high your brand tends to rank when it is mentioned.
Citations (frequency)
Review how often your pages or sources are cited in recent AI responses.
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